I just got my copy(ps3 one) today, and i tried this game for 20 minutes(i didn't have more time) and it was awesome.
Gameplay - totally awesome, i always loved prince of Persia and Tomb Rider series for those acrobatics, and now they are in first person! controls are easy to use and not annoying same goes for (lack) of interface.
Graphics - i saw better ones but this style suits this game well
Now the bad part - music, its not that i have anything against game's music but the EA DICE f***d up the job with optical audio output - its unsupported! i hate to play with my TV's speakers(quality is bad) and i prefer my 5.1 PC speakers(i connect ps3 optical output to my PC's optical input) and at night i don't want to wake up anybody so i use headphones but my headphones cable is too short to from tv to my couch. Damn annoying.