Originally Posted by
Zap2It c/o Wikipedia
On October 2, 2006, Emerson Electric Company, an appliance market competitor of NBC's owner General Electric, filed suit in federal court against NBC. The suit was regarding a scene that appeared in "Genesis" (the pilot episode) which depicted Claire Bennet reaching into an active garbage disposal unit — apparently Emerson's In-Sink-Erator — to retrieve a ring, and severely injuring her hand in the process. Emerson suit claims the scene "casts the disposer in an unsavory light, irreparably tarnishing the product" by suggesting that serious injuries will result "in the event consumers were to accidentally insert their hand into one."
Emerson is asking for a ruling barring future broadcasts of the pilot, which is available on NBC's website and has already aired on NBC Universal-owned cable networks USA and Sci Fi. It also seeks to block NBC from using any Emerson trademarks in the future.