The bounto lady indeed seemed to die, and all those random people whose souls got sucked out by the super size mosquitos like was said earlier. That's why I added that manga based in parenthesis. But it's somewhat interesting that in the filler portion they were killing people, the lady and for example the headphone's apprentice.

I have sometimes wondered if the Japanese kids can understand dying better than their Western counterparts. Or even if there's no difference, if the parents in the West want to protect their kids from any scenes of death more. Dunno. But somehow I think the intended audience for a series like Bleach where people are cut and skewered all the time, should be able to understand death. Especially when half the cast are something called death gods...