That was Mut, before he was banned. And I do think it's true that anime gets a bad rap. A lot of it might come from the sheer geekiness of a lot of fans though, and the rest from some of the bad anime that mainstream American culture is subjected to. I'm not hesitant to say I like anime, though I'm never a fanboy about it (wearing anime t-shirts, and speaking in pseudo Japanese, for example).
The biggest thing I've seen is that anime has started to form even smaller subdivisions of itself, (mecha, shoujo, school life, ancient Japan (samurai, ninja), boys love, sci-fi, folklore specific, just to name a few), and I'm wondering which will die out and which will enjoy greater popularity (along with the changes and traditions institutionalized in each)...
I don't think of those as "subcultures", but more like subgenres within anime that will always exist. I also don't think any genre has shown itself to integrate into culture any more than the others (hell, look at the anime on American tv now, I'd say it's a pretty wide variety). What's really nice are the genre defining titles, that push themselves beyond any stereotypes or cookie-cutter plots. But, undoubtedly, there will always be shows that are exactly the opposite (we're still getting eva-clone mecha series, loads of harem shows, and epically long shounen adventures).